团购美食主要是境外商家为到店引流推出的优惠活动,团购美食套餐商品整体质量比较好,但缺少对商品本身的介绍,无法让用户认知到该商品品质好值得吃。点评侧缺少从商品维度帮助用户发现店铺的场景建设,尝试搭建从商品引导用户到店的新路径。目标:提升美食商品的订单量
Group-buying gourmet food is mainly a preferential activity launched by overseas merchants to attract customers to the store. The overall quality of group-buying gourmet food package products is relatively good, but there is a lack of introduction to the product itself, making it impossible for users to recognize that the product is of good quality and worth eating. On the review side, there is a lack of scene construction to help users discover the store from the product dimension, and try to build a new path from the product to guide users to the store. Goal: Increase orders for gourmet products






